I stopped people pleasing and found my brand.

I struggled a lot with people pleasing, self-doubt, and the overwhelming feeling of trying to build a brand and business from scratch without really knowing who I was or where to start.

But somewhere in the middle of all of that I figured out so much about yourself. And slowly, imperfectly, but surely, I built a brand and a business I'm actually excited about every day.

My hope is that by sharing my story with you you'll see that it's you're not alone. And maybe something I went through will resonate with where you are right now.

I hope this video reaches you well.

Finally organizing my living room shelves.

I'm finally doing the part I've been avoiding, decluttering my living room shelves. It's been an unintentional avoidance too because I want to get my apartment and space together, but if you're anything like me and struggle with health issues, or your busy building your brand and business, or your busy with everyday life than you know small things like this, unfortunately, sometimes get overlooked.

Well, today we're tackling that problem and finally doing the part I've been avoiding, decluttering my living room shelves and getting my life on track.

Finding My Brand Voice So My Content Sounds Like Me

In this video I’m chatting through how I found my brand voice and the things that helped me make my content sound more like me. I talk about how I want to show up online, the tone I use in my copy, and how I figured out what feels natural for my business and personality.

If you're looking for a simple system and workflow that for business, content, and daily life, I highly recommend watching the full walkthrough (recommended at the end of this video) and then securing your Trello Life & Business Planner here.

My updated Trello life and business planner.

In today’s video, I’m giving you a full walkthrough of my Trello Life & Business Planner. Board by board, I show you how everything works, why I created each board, and how this new system is completely different from my previous Trello video.

My upgraded planner is a full ecosystem that helps me stay on top of all my social platforms not just one. It’s simple, easy to use, and designed to make content creation, planning, and everyday life feel a little more structured without being overwhelming.

There's NO automations or add-ons🙅🏾‍♀️ because I’m a small business owner too, and I know those things can be complicated.

So if you're looking for a, I highly recommend watching the full walkthrough and then securing your Trello Life & Business Planner here.

I finally got around to it! | Organize my office with me.

I finally organized my studio office after putting it off for months. Before the new year arrived, I knew I had to get it together, not only because it felt like the perfect time to reset, but also because I’ve been behind the scenes making changes to my brand and business. So it just felt like a new year, new me kind of moment.

I was tired of putting it off for so long, but I’m really glad I finally mustered up the time and energy to do it. Even though it took me like two business days to get it done! Anywho! I can’t wait to bring in the new year with a nice and tidy office / studio / workout room…?! I know that sounds crazy, but you’ll just have to trust me on this, it turned out so good and functional.

Somehow, even though it sounds like a lot going on, I actually ended up with more room and space for everything. After watching today’s vlog, let me know what you think of how my room turned out.

I Found people who genuinely want what I have to offer.

The words market research used to feel scary to me. I thought it was going to be complicated, overwhelming, and something I wouldn’t understand so I avoided it completely.

I stayed away from some of the most important things that would have actually helped me build my dream brand and business, simply because I didn’t understand them yet and they felt intimidating.

If you have a target audience but aren’t seeing the level of success you expected… Or if you’re trying to sell to friends and family and getting constant pushback about your products or ideas, this video is for you my love.

In today’s video, I share:

• How I realized I was unaligned with my target audience

• How I learned to do product validation and market research in a way that actually made sense to me

• How I finally discovered who my real target audience was

Now that I know who I’m creating for, I feel more aligned, more confident, and happier in my brand and business than I’ve felt in the last 10–15 years as an up and coming entrepreneur.

I’m building a community that truly feels like home, and I can’t wait to share exactly how I got here with you in today’s video.

This is what led me to the brand I have today and I love it!

I’m catching you up on where my love for entrepreneurship started, my experience going to fashion design school, and how people-pleasing took a serious toll on my mental, physical, and emotional health. I also walk you through my self-care and wellness journey back in 2020, how I recovered from a very dark time in my life, and how I was able to turn things around and start building my home decor, self-care, and lifestyle brand you see today.